Before designer Simon Carter appeared on the UK fashion scene; Cufflink designs were considered cute. However, Simon Carter’s highly innovative approach changed the way cufflinks are designed and worn forever. Simon Carter, tweaked with his humorous tongue, offers cufflinks for men we love to wear.
Simon Carter’s story so far …
Simon Carter started selling pewter pins and other men’s jewelry in 1985, but he really found his specialty when he began designing men’s cufflinks in the late 1980s. Simon Carter launched exciting, colorful and unique cufflink designs and revolutionized the men’s accessories market, stagnant for a long time. The Simon Carter cufflinks were a huge success and the designer brand began to grow.
In the late 1990s, Simon Carter continued to hold his position as the leading designer of shirt buttons in the UK. Known for its uniqueness and variety of cufflink designs, many of which include humor and satire.
Simon Carter has dominated the market for cufflinks with different designs, such as the “Aspirin” cufflinks (which store tablets inside the royal cufflinks) and the “Crystal Dollar” cufflinks (a striking statement for any banking professional). Often referred to as the ‘King of the Cufflinks’, Simon Carter’s cufflink designs continue to lead the market today.
This was followed by ties, leather goods, and then a formal and informal collection of men’s clothing; All of them consistently adhere to the core values of the Simon Carter brand, joining urban professionals looking to infuse a contemporary twist with their personal style.
Simon Carter costumes have become incredibly popular with the British and American celebrity elite. In fact, Simon Carter’s wide range of high-quality suits has been popular with clients and celebrities alike, including Will Smith and Jonathan Ross.
In October 2007, Simon Carter opened a flagship store in London’s prestigious Covent Garden, where a full range of Simon Carter men’s clothing and accessories can be found under one roof.
As 2008 progresses, international expansion is a major focus for Simon Carter after he launched a store in North America (based in Toronto) in 2007. Look for more stores around the world, especially Japan, which is a Important market for Simon Carter with Launch planned in Osaka and Tokyo. It also continues to improve the international availability of its products, which has already been seen in more than 30 countries around the world with dealerships including Selfridges (UK), Brown Thomas (Ireland), Bloomingdale’s (US) and David. Jones (Australia).